Team

Andrea is a communications expert with 25+ years of corporate and agency experience across diverse industries. She specializes in communication strategy, corporate and crisis communications, public relations, and and motion picture relations, where she collaborates with leading film and television production companies around the globe.

In 2021, she founded The Limelight Global, a consultancy providing strategic communications and TV/movie integration for destination and hospitality clients worldwide.

Until 2021, she was  leading the PR and Communications department of Dubai Tourism driving the global PR  and communication strategy, positioning Dubai with unique and innovative PR activities. 

Before, she held the position as VP Public Relations & Motion Picture Relations at Atlantis, The Palm, where she was responsible for all communication activities, celebrity & influencer engagements and positioning of the resort globally in TV and movie productions

Andrea moved to the Middle East in 2008, where she was heading the Travel & Leisure department in the Dubai office of a renowned global PR agency, supporting a range of clients across the travel, aviation and hospitality sector. 

Andreas is a seasoned Marketeer, Consultant and Business Developer with more than 20 years of professional experience, a career rooted in content development and distribution across digital platforms as well as content marketing to various audiences.

Motion Pictures and TV formats, more specifically representing distinct filming locations towards studios and production companies, are the core of his capacity at communications consultancy The Limelight Global. Andreas is passionate about brands, the importance of a promise and creating fulfilling customer experiences for the benefit of the consultancy’s clients. 

Andreas’ corporate experience in selected Fortune Global 500 companies and across continents allowed him to manage project teams in Management Consulting. In his role as Head of Marketing and Government Relations at Ericsson he steered B2B Marketing and lobbying efforts across 22 countries and lead high performing teams. This experience is a major asset when cooperating and negotiating with business partners in his current life as entrepreneur.

Andreas is a passionate traveler, he visited 72 countries and counting. The Austrian national holds a Master degree from the Austrian University of Applied Sciences and speaks three languages.